Mailchimp pricing (October 2026): plans and what you pay
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Mailchimp lists 4 plans, including a free plan. Paid plans start at USD 13 per month (from). That is the 3rd lowest entry price of the 4 email marketing tools we rank that charge monthly.
Mailchimp plans and prices
| Plan | Price | Limits and notes | Billed yearly |
|---|---|---|---|
| Free | Free | 250 contacts; 500 emails a month | — |
| Essentials | USD 13 per month (from) | Price rises with contacts | — |
| Standard | USD 20 per month (from) | Up to 200 automation flows | — |
| Premium | USD 350 per month (from) | — | — |
From Mailchimp's pricing page, checked 2026-10-12. Prices exclude tax. The vendor's page always has the current price. Price changes are logged in our software price tracker.
Monthly and yearly cost
| Plan | Per month | Per year at that rate |
|---|---|---|
| Essentials | USD 13 | USD 156 |
| Standard | USD 20 | USD 240 |
| Premium | USD 350 | USD 4,200 |
Yearly figures multiply the listed monthly price; plans billed yearly are often cheaper per month (see the table above where the vendor lists it).
How Mailchimp compares on price
| Product | Entry price | Free plan |
|---|---|---|
| Mailchimp | Free plan, then USD 13 per month (from) | Yes |
| Brevo | Free plan, then USD 9 per month (from) | Yes |
| MailerLite | Free plan, then USD 12 per month (from) | Yes |
| Kit | Free plan, then USD 33 per month | Yes |
Mailchimp ranks 3rd of 4 in the best email marketing tools ranking. See also: Mailchimp alternatives, Mailchimp vs Brevo, Mailchimp vs Kit, Mailchimp vs MailerLite.