ActiveCampaign alternatives (October 2026)
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4 email marketing tools to consider instead of ActiveCampaign, ranked on the same published prices, free plans and features. ActiveCampaign is not in our ranking yet: its prices could not be confirmed on its own pricing page.
ActiveCampaign at a glance. See price on ActiveCampaign's site. Free plan: see the vendor site. Free plan: no. Automation: yes. Landing pages: yes. Check on ActiveCampaign's site.
The alternatives
- 1
Brevo
Lowest entry priceEmail, SMS and WhatsApp marketing priced by emails sent rather than contacts stored.
Compared with ActiveCampaign
- Publishes an entry price (USD 9); we could not confirm ActiveCampaign's
- Has a free plan
- Has free plan, which ActiveCampaign does not
100/100Free plan, then USD 9 per month (from) - 2
MailerLite
Best free starting pointAffordable email marketing with every feature on paid plans; you pay for list size and sending.
Compared with ActiveCampaign
- Publishes an entry price (USD 12); we could not confirm ActiveCampaign's
- Has a free plan
- Has free plan, which ActiveCampaign does not
94/100Free plan, then USD 12 per month (from) - 3
Mailchimp
Best free starting pointThe best-known email marketing platform, with templates, automation flows and a free plan for small lists.
Compared with ActiveCampaign
- Publishes an entry price (USD 13); we could not confirm ActiveCampaign's
- Has a free plan
- Has free plan, which ActiveCampaign does not
82/100Free plan, then USD 13 per month (from) - 4
Kit
Best free starting pointEmail marketing for creators (formerly ConvertKit), free for up to 10,000 subscribers.
Compared with ActiveCampaign
- Publishes an entry price (USD 33); we could not confirm ActiveCampaign's
- Has a free plan
- Has free plan, which ActiveCampaign does not
82/100Free plan, then USD 33 per month
Side by side
| Product | Score | Entry price | Free plan | Free plan | Automation | Landing pages |
|---|---|---|---|---|---|---|
| Brevo | 100 | USD 9 | Yes | Yes | Yes | Yes |
| MailerLite | 94 | USD 12 | Yes | Yes | Yes | Yes |
| Mailchimp | 82 | USD 13 | Yes | Yes | Yes | Not confirmed |
| Kit | 82 | USD 33 | Yes | Yes | Yes | Yes |
Entry price is the cheapest paid plan in USD. Scores use the formula on the best email marketing tools page; commissions never change them.